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Google app store Q4 applications downloaded 19 billion times to a new high
Source:      Date:2018-01-29
NetEase Francisco January 26th message, according to TechCrunch reports, the mobile application platform App data Annie International released the latest report shows that in the fourth quarter of 2017, the application downloads Google app store Google Play more than 19 billion times, hit a new record. This also makes Google Play downloading more than iOS, with a 145% lead.

Specifically, these downloads are driven by emerging markets such as India, Indonesia and Brazil. They have contributed significantly to the total download volume of Google Play, up 10% over the same period last year. It is worth mentioning that in the fourth quarter, the iOS and Android downloads in India exceeded the United States for the first time.

And what applications are these new mobile users downloading? App Annie said in the report that games, finance and personalized applications are the most. Financial applications also flourished on the iOS system, occupying the second place in the fourth quarter of the download ranking, thanks to the increasing interest of users in transferring their banking and investment activities to mobile devices, as well as on encrypted currencies.

App Annie predicts that with the coming of the US tax season, such applications will continue to grow strongly in the first quarter of 2018, while more banks will invest in their mobile businesses. At the same time, due to the holiday mobile commerce activities including Alibaba "singles day" and "network Monday", shopping iOS applications are in the leading position in the fourth quarter.

In the fourth quarter of 2017, the two platforms had a large number of consumer spending. The report found that in the fourth quarter of the 11 billion 500 million quarter of the global consumption expenditure, the profit margin of iOS is higher than that of Google Play, which is almost 2 times that of the latter. This is largely driven by the United States. In the fourth quarter of 2017, iOS and Google Play, the United States topped the market share in consumer spending.

Germany ranked third on the two platforms, but the second in the iOS was Taiwan, China. In Google Play, the second ranking is South Korea, and after all, Android occupies the dominant position in South Korea.
 
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