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American video applications rose 77% last year to $781 million
Source:      Date:2018-01-27
Tencent science and Technology News reported in January 25th, according to foreign media reports, the CATV back tide seems to have a huge impact on the revenue of online video on demand applications. According to the latest statistics from Sensor Tower, consumer spending increased by 77% in video applications last year, including apple App Store and Google Google Play application store, and sales of video applications totaled about 781 million dollars.

This growth trend is particularly evident in the fourth quarter of last year, when the top ten paid video application revenue increased 88% from the same period last year, reaching 242 million US dollars, which is higher than the 129 million quarter of the fourth quarter of 2106.

Netflix ranked first, and the company became the world's highest - income non game application in 2017. In the US market, Netflix's annual revenue rose to 113%, up to $290 million.

2017 American Video on demand application revenue ranking

Not only is Netflix, but also the growth rate of other video applications is faster, including Cbs Broadcasting Inc (CBS), which is mainly attributed to the contribution of Star Trek series. CBS's revenue growth last year is 128%.

In addition, YouTube increased its revenue of 154% by providing YouTube Red to advertising services, plus offline playback and original show. And Starz's revenue growth has also reached 147%, which has made great contributions, including "right", "American gods", "ancient battlefield Legends" and so on.

The report said that all subscription video on demand (SVOD) applications revenue grew 10% compared to the same period, the UFC application internal payment paid revenue increased by 14%, from 7 million 700 thousand US dollars to 8 million 700 thousand US dollars. Although the growth rate is not particularly large, it is also worth paying attention to because UFC is usually only for a small portion of the spectator market.
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